This privacy statement and disclaimer describes our policies and practices regarding your personal information and our website. It is our goal to make sure you understand the collection and use of personal information throughout our website. If you feel confused or uncertain regarding any of the following content, please contact us directly and we will be able to explain further. Transparency is important to us in order to build that long lasting trust and relationship with our customers and you.
Collection of Personally Information and What Is Not Collected
During a regular visit to our website, your personal information, such as your name, email address, home address, etc, will not be collected. This information will only be collected by us on a voluntarily basis by you. You can volunteer your personal information for collection by submitting it to us through forms throughout the website, email, etc. If you opt out of providing us your personal information, you will still be able to access the website completely; however, certain features, such as scheduling a test drive, credit application, gathering more information on a vehicle, or so on will not be available to you.
Our goal with collecting personal information from you during your visit to our website is strictly to provide you with useful features that will assist you on finding your next vehicle, obtaining credit, and so on. For example, we will use your volunteered personal information to search for a particular vehicle that you requested via our auto broker service.
We also may collect different types of customer information from a number of sources in meeting your products and services needs. We collect information to: identify you; learn about your needs; help us assess requests for products and services, confirm facts about you, and help us deliver requested products.
How We Use the Personally Information That We Collect
Personally information collected through our website may be used for:
- Fulfill a visitor of our website’s request, such as promotional materials and sending of other information.
- Fulfill and deliver an order for goods or services.
- Respond to your concerns or requests for additional information.
- Process credit applications.
- Contact you if necessary in the course of processing products or services.
- Generate site analytics to help improve our site layout, content, product offerings and services.
- Compile user data that is stored in our or other corporate databases and that may be used for marketing and other permissible and appropriate purposes.
- Match personal data collected here with data about you collected offline.
- Comply with legal requirements.
- Other permissible business uses.
Aggregate (Non-Personal) Information We Collect From You and Methods of Collection
During a normal visit to our site, no personal information about you is collected. All information on our site is free to browse at your leisure without the need for you to provide us with any personal information. During normal use, our website does collect “aggregate” information, which is non-personally identifiable information. This means that we do not track these items on an individual basis that identifies you, but rather accumulate this info on an aggregate basis that includes all site visitors. Non-personal information includes tracking the site pages visited or the amount of time spent on our site.
Our primary goal in collecting aggregate information is to be able to perform site metrics that allow us to improve the functionality of the website. We need to collect aggregate information in order to track page visits, recognize peak usage times and analyze potential site redesign.
When you visit our website a server housing the pages automatically generates a “session log.” We use session logs to help us determine how people travel through our site. In this way, we can structure our pages so that the information most frequently visited is easier to find. By tracking page visits, we can also determine if the information we’re providing is being used. The data generally gathered is the Internet Protocol (IP) address from which you came (which contains no personal information), the web site that referred you, the pages you visited and the date and time of those visits.
When you view one of our websites or interactive advertisements, we may use “cookies” to collect aggregate data. A “cookie” is a small text file that helps us in many ways to make your visit to our website more enjoyable and meaningful to you. For example, cookies avoid you having to log in every time you come back to one of our websites. They also allow us to tailor a website or advertisement to better match your interests and preferences. There are a couple different types of cookies. A “session” cookie is stored only in your computer’s working memory (RAM) and only lasts for your browsing session. When you close all of your browser’s windows, or when you shut down your computer, the session cookie disappears forever. A “persistent” cookie is stored on your computer’s hard drive until a specified date, which could be tomorrow, next week, or 10 years from now. Persistent cookies stay on your computer until either a) they expire, b) they are overwritten with newer cookies, or c) you manually remove them. Most browsers can be configured not to accept cookies; however, this may prevent you from having access to some site functions or features.
How We Use the Aggregate (Non-Personal) Information We Collect
Non-Personal information collected on our website or other integrated sites may be used to:
- Compile aggregate and statistical data to help in website design and to identify popular features.
- Measure site activity to allow us to update our site to better meet user wants and needs.
We utilize session log data and your personal and non-personal data for the purpose of performing analytics on the users’ experience while visiting this site. This analysis:
- Is performed on an aggregate level and does not identify you or your information personally.
- Involves the use of a third-party vendor acting on behalf of us.
- Is performed in order to improve our website and the user experience.
- May include the use of session and/or persistent cookies to track user movement across this and other websites or to track other events within or across this and other websites.
- May be shared with other entities where deemed appropriate.
Sharing Your Information
Personal information you provide to us in the course of requesting a product or service through this website may be gathered and stored in our database and subject to applicable legal restrictions in one or more other associated corporate databases and be used for purposes of contacting you for things like promotional offers, marketing programs, or other communications from this website or other associated websites.
We do not sell, rent, share or otherwise provide your personal information to others except as stated and as otherwise permitted by law.
We may share personal information that we collect about you with other companies within our family of companies or subsidiaries. Our “family of companies” is the group of companies related to us by common control or ownership. We share information within this “family” as a normal part of conducting business and offering products and services to our customers. This sharing may be desirable in order to honor your request for a price quote on a vehicle, to provide information for purposes of contacting you in the regular course of business and for other permissible uses.
We will disclose your personal information, without notice, if required to do so by law.
Site metrics for our website may be shared within our family of companies and within our affiliates. The information shared will be aggregate data and will not include any of your personally identifiable information.
Links to Other Sites
We may provide links to other websites. We encourage you to review the privacy statements of sites to which you are linked so that you can understand how those sites collect, use and share your information. We cannot be responsible for the privacy policies or other content or data handling practices on other websites.
For instance, this site may integrate an on-line financing application to provide you with specific financial services that you may request. Be sure to review their privacy statement prior to providing personal or financial data.
We do not intend to collect personal information from children under 13 years of age. If a child has provided us with personal information a parent or guardian of that child may contact us (contact information shown below) if the parent or guardian wants the child’s information deleted from our records. We will then make reasonable efforts to delete the child’s information from the database that stores information collected on this site.
If you have any questions or comments concerning this privacy statement or have any questions regarding the contents of this website please contact us.
All text, images, graphics, animation, videos, music, sounds, UI, data and other materials on this site are subject to the copyrights and other intellectual property rights of the auto broker and our affiliated companies and licensors. Materials may not be copied for commercial use or distribution, nor may these materials be modified or reposted to other sites.
All trademarks displayed on this site are subject to the U.S. trademark rights. These trademarks include, but are not limited to, product brand names, vehicle model names, slogans, and logos and emblems. The unauthorized use of any trademark displayed on this site is strictly prohibited.
Changes in Policy